Roger Mason

Industry expert

 Roger Mason

Roger Mason

Cape Peninsula University of Technology , Wholesale and Retail Leadership Chair

Roger Mason is the Wholesale and Retail Leadership Chair at Cape Peninsula University of Technology in Cape Town. Prior to this he was Professor of Marketing at Durban University of Technology. His early career was in marketing in the motor industry and consulting in marketing and management to a wide variety of industries.

He obtained BA and PhD degrees from Rhodes University and an MBL degree and a PG Diploma in Marketing Research from UNISA, plus diplomas in PG Higher Education Teaching and Learning, and in Marketing. 

His research focuses on retail management and leadership, and management, strategy and marketing, often using a cross disciplinary approach involving the chaos and complexity sciences. He has presented papers at international conferences in UK, USA, Europe and Africa, and published in international journals such as Management Decision, Journal of Promotion Management, Industrial Management and Data Systems, Journal of Marketing Communications, and Journal of Enterprising Culture, as well as in South African journals. 

World Retail Congress Global Series

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